/* Northlight AI: shared styles for every page */
:root{
  /* North Light palette */
  --paper:#EEF2F5;
  --paper-2:#E6ECF1;
  --card:#FFFFFF;
  --ink:#0F171E;
  --ink-soft:#53626F;
  --ink-mute:#616E7B;
  --rule:#D6DEE5;
  --rule-2:#C3CED8;
  --deep:#12314A;
  --deep-2:#0C2338;
  --deep-soft:#1D4667;
  --signal:#B87A16;      /* large figures, marks */
  --signal-ink:#8A5A0D;  /* small text, meets contrast */
  --signal-wash:#F7EFE0;
  --maxw:1120px;
  --r:10px;
  --ease:cubic-bezier(.2,.7,.2,1);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;background:var(--paper);color:var(--ink);
  font-family:'IBM Plex Sans',system-ui,-apple-system,sans-serif;
  font-size:17px;line-height:1.6;letter-spacing:-.003em;
  -webkit-font-smoothing:antialiased;overflow-x:hidden;
}
/* Newsreader carries section-level statements and figures. Plex Sans does everything else. */
h1,h2,.display{font-family:'Newsreader',Georgia,serif;font-weight:500;
  letter-spacing:-.018em;line-height:1.1;margin:0}
h3{font-family:'IBM Plex Sans',sans-serif;font-weight:600;letter-spacing:-.008em;line-height:1.25;margin:0}
a{color:inherit;text-decoration:none}
p{margin:0}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}
.eyebrow{font-size:12.5px;letter-spacing:.02em;color:var(--signal-ink);font-weight:600}

/* ---------- atmosphere: one restrained window wash, no aurora ---------- */
.aurora{position:absolute;inset:0 0 auto;height:620px;z-index:-2;pointer-events:none;
  background:linear-gradient(180deg,#FFFFFF 0%,rgba(255,255,255,.55) 42%,rgba(255,255,255,0) 100%)}
.grain{position:fixed;inset:0;z-index:-1;pointer-events:none;opacity:.028;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

/* ---------- nav ---------- */
nav{position:sticky;top:0;z-index:50;transition:background .3s var(--ease),border-color .3s,box-shadow .3s}
nav.scrolled{background:rgba(255,255,255,.9);backdrop-filter:blur(12px);
  border-bottom:1px solid var(--rule);box-shadow:0 1px 18px -8px rgba(15,23,30,.14)}
.nav-in{display:flex;align-items:center;justify-content:space-between;height:74px}
.brand{display:flex;align-items:center;gap:11px;font-family:'Newsreader',serif;
  font-weight:500;font-size:21px;letter-spacing:-.015em;color:var(--ink)}
.brand span{color:var(--ink-mute)}
.mark{width:26px;height:26px;position:relative;display:grid;place-items:center}
.mark svg{width:26px;height:26px;display:block}

.nav-right{display:flex;align-items:center;gap:30px}
.nav-links{display:flex;align-items:center;gap:30px}
.nav-links a{font-size:14.5px;color:var(--ink-soft);transition:color .2s;white-space:nowrap}
.nav-links a:hover{color:var(--ink)}
.nav-cta{white-space:nowrap}

.nav-toggle{display:none;width:44px;height:44px;border-radius:8px;border:1px solid var(--rule-2);
  background:rgba(255,255,255,.7);cursor:pointer;padding:0;flex-direction:column;
  align-items:center;justify-content:center;gap:5px;transition:background .25s var(--ease)}
.nav-toggle:hover{background:#fff}
.nav-toggle span{display:block;width:17px;height:1.8px;border-radius:2px;background:var(--ink);
  transition:transform .3s var(--ease),opacity .18s var(--ease)}
nav.menu-open .nav-toggle span:nth-child(1){transform:translateY(6.8px) rotate(45deg)}
nav.menu-open .nav-toggle span:nth-child(2){opacity:0}
nav.menu-open .nav-toggle span:nth-child(3){transform:translateY(-6.8px) rotate(-45deg)}

.mobile-menu{display:none;position:absolute;left:0;right:0;top:100%;
  background:#fff;border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);
  box-shadow:0 22px 40px -24px rgba(15,23,30,.35);
  opacity:0;visibility:hidden;transform:translateY(-10px);
  transition:opacity .26s var(--ease),transform .26s var(--ease),visibility .26s}
nav.menu-open .mobile-menu{opacity:1;visibility:visible;transform:none}
.mobile-menu .wrap{padding-top:6px;padding-bottom:18px;display:grid}
.mobile-menu a{display:block;padding:16px 2px;font-size:16.5px;color:var(--ink-soft);
  border-bottom:1px solid var(--rule);transition:color .2s}
.mobile-menu a:last-child{border-bottom:none}
.mobile-menu a:hover,.mobile-menu a:active{color:var(--ink)}

@media(max-width:1080px){
  .nav-links{display:none}
  .nav-toggle{display:flex}
  .mobile-menu{display:block}
  .nav-right{gap:12px}
  nav.menu-open{background:rgba(255,255,255,.96);backdrop-filter:blur(12px)}
}

/* ---------- buttons: squared, not pills ---------- */
.btn{display:inline-flex;align-items:center;gap:9px;font-family:'IBM Plex Sans';
  font-weight:600;font-size:14.5px;padding:11px 20px;border-radius:8px;
  border:1px solid transparent;cursor:pointer;
  transition:background .22s var(--ease),border-color .22s,color .22s,box-shadow .22s}
.btn-primary{background:var(--deep);color:#fff;box-shadow:0 1px 2px rgba(15,23,30,.16)}
.btn-primary:hover{background:var(--deep-2);box-shadow:0 6px 18px -8px rgba(18,49,74,.55)}
.btn-ghost{background:transparent;border-color:var(--rule-2);color:var(--ink)}
.btn-ghost:hover{background:#fff;border-color:var(--ink-mute)}
.btn-lg{padding:15px 26px;font-size:15.5px}
.arrow{transition:transform .22s var(--ease)}
.btn:hover .arrow{transform:translateX(3px)}
.cta-short{display:none}

/* ---------- hero ---------- */
header{padding:80px 0 92px;position:relative}
.hero-badge{display:inline-flex;align-items:center;gap:9px;padding:6px 14px 6px 11px;
  border:1px solid var(--rule-2);border-radius:100px;font-size:13px;color:var(--ink-soft);
  background:rgba(255,255,255,.7);margin-bottom:28px}
.dot{width:7px;height:7px;border-radius:50%;background:var(--signal)}
h1.hero{font-size:clamp(38px,5.9vw,64px);max-width:19ch;line-height:1.08}
h1.hero .grad{background:none;-webkit-text-fill-color:currentColor;
  font-style:italic;color:var(--signal)}
.lede{margin-top:24px;font-size:clamp(17px,2vw,19.5px);color:var(--ink-soft);max-width:56ch;line-height:1.55}
.hero-cta{margin-top:34px;display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.hero-note{margin-top:20px;font-size:13.5px;color:var(--ink-mute);display:flex;align-items:center;gap:9px}
.check{color:var(--signal);flex:none}

/* ---------- stat strip ---------- */
.stats{display:grid;grid-template-columns:repeat(4,1fr);margin-top:64px;
  border:1px solid var(--rule);border-radius:var(--r);overflow:hidden;background:var(--card)}
.stats-label{grid-column:1/-1;padding:13px 24px;border-bottom:1px solid var(--rule);
  background:var(--paper);font-size:12.5px;color:var(--ink-mute);font-weight:500}
.stat{padding:24px 24px;border-right:1px solid var(--rule)}
.stat:last-child{border-right:none}
.stat .n{font-family:'Newsreader',serif;font-size:31px;font-weight:500;line-height:1.15;
  letter-spacing:-.02em;color:var(--deep);font-variant-numeric:tabular-nums}
.stat .l{font-size:13.5px;color:var(--ink-mute);margin-top:4px;line-height:1.4}
@media(max-width:720px){.stats{grid-template-columns:repeat(2,1fr)}
  .stat:nth-child(3),.stat:nth-child(5){border-right:none}
  .stat:nth-child(2),.stat:nth-child(3){border-bottom:1px solid var(--rule)}
  .stats-label{padding:12px 18px}}

/* ---------- section scaffolding ---------- */
section{padding:92px 0;position:relative}
.sec-head{max-width:660px;margin-bottom:48px}
.sec-head h2{font-size:clamp(29px,3.9vw,44px);margin-top:12px}
.sec-head p{margin-top:16px;color:var(--ink-soft);font-size:18px}
.divider{height:1px;background:var(--rule)}

/* ---------- cards (base) ---------- */
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
@media(max-width:860px){.grid-3{grid-template-columns:1fr}}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
@media(max-width:860px){.grid-4{grid-template-columns:repeat(2,1fr)}}
.card{background:var(--card);border:1px solid var(--rule);border-radius:var(--r);
  padding:28px;transition:border-color .25s,box-shadow .25s}
.card:hover{border-color:var(--rule-2);box-shadow:0 8px 26px -18px rgba(15,23,30,.4)}
.card .ico{width:40px;height:40px;border-radius:8px;display:grid;place-items:center;
  margin-bottom:18px;background:var(--signal-wash);border:1px solid #E9DCC4;color:var(--signal-ink)}
.card h3{font-size:18.5px;margin-bottom:9px}
.card p{color:var(--ink-soft);font-size:15px;line-height:1.55}
.card .role{font-size:12px;letter-spacing:.01em;color:var(--ink-mute);margin-top:7px}

/* problem: no card chrome. A ruled column, so it reads as context, not product. */
#problem .card{background:none;border:none;border-top:2px solid var(--ink);
  border-radius:0;padding:20px 0 0;box-shadow:none}
#problem .card:hover{box-shadow:none;border-color:var(--ink)}
#problem .card .ico{background:none;border:none;width:auto;height:auto;
  margin-bottom:14px;color:var(--signal-ink);justify-items:start}

/* clients: compact tiles */
#clients .card{padding:22px 20px}
#clients .card .ico{width:34px;height:34px;margin-bottom:14px}
#clients .card h3{font-size:16.5px}

.cap-list{list-style:none;padding:18px 0 0;margin:18px 0 0;border-top:1px solid var(--rule);display:grid;gap:10px}
.cap-list li{position:relative;padding-left:22px;font-size:14.5px;color:var(--ink-soft);line-height:1.45}
.cap-list li::before{content:"";position:absolute;left:2px;top:8px;width:6px;height:6px;
  border-radius:1px;background:var(--signal)}
.roi-note{margin-top:18px;padding:12px 14px;border-radius:8px;background:var(--signal-wash);
  border:1px solid #EADDC5;font-size:13.5px;color:var(--ink-soft);line-height:1.5}
.roi-note .lab{display:block;font-size:11.5px;color:var(--signal-ink);font-weight:600;margin-bottom:4px}
.roi-note b{color:var(--ink);font-weight:600}

/* sourced citation line */
.cite{margin-top:14px;font-size:14.5px;color:var(--ink-mute);line-height:1.55;
  padding-left:14px;border-left:2px solid var(--signal)}
.cite .src{display:block;margin-top:6px;font-size:12.5px}

/* intake form */
.form-wrap{max-width:780px;margin:0 auto}
.qform{background:var(--card);border:1px solid var(--rule);border-radius:var(--r);padding:14px 34px 34px}
.fq{border:0;margin:0;padding:24px 0;border-bottom:1px solid var(--rule)}
.fq legend,.fq .q{display:block;font-size:15.5px;font-weight:600;color:var(--ink);
  margin-bottom:14px;line-height:1.45;padding:0}
.fq .hint{font-weight:400;color:var(--ink-mute);font-size:14px}
.opts{display:flex;flex-wrap:wrap;gap:9px}
.opt{position:relative;display:inline-flex}
.opt input{position:absolute;opacity:0;width:0;height:0}
.opt span{display:inline-block;padding:10px 15px;border:1px solid var(--rule-2);border-radius:8px;
  background:var(--paper);font-size:14.5px;line-height:1.35;color:var(--ink-soft);cursor:pointer;
  transition:background .18s,border-color .18s,color .18s}
.opt span:hover{border-color:var(--ink-mute);color:var(--ink)}
.opt input:checked + span{background:var(--deep);border-color:var(--deep);color:#fff}
.opt input:focus-visible + span{outline:2px solid var(--signal);outline-offset:2px}
.qform textarea,.qform input[type=text],.qform input[type=email]{
  width:100%;padding:12px 14px;border-radius:8px;border:1px solid var(--rule-2);
  background:var(--paper);font-family:'IBM Plex Sans';font-size:15px;color:var(--ink);
  line-height:1.5;resize:vertical}
.qform textarea::placeholder,.qform input::placeholder{color:var(--ink-mute)}
.qform textarea:focus,.qform input:focus{outline:2px solid var(--signal);outline-offset:1px;
  border-color:var(--signal);background:#fff}
.frow{display:flex;gap:9px;flex-wrap:wrap}
.frow input{flex:1 1 220px;min-width:0}
.fq-you{border-bottom:none}
.fsubmit{padding-top:6px}
.fsubmit .btn{width:100%;justify-content:center}
.sc-fine{margin-top:12px;font-size:12.5px;color:var(--ink-mute);line-height:1.5;text-align:center}
@media(max-width:560px){
  .qform{padding:8px 20px 24px}
  .fq{padding:20px 0}
  .opt span{padding:11px 14px}
}

/* value grid + already-own-it band */
.value-grid{display:grid;grid-template-columns:1fr 1fr;gap:20px}
@media(max-width:860px){.value-grid{grid-template-columns:1fr}}
.value-grid .card{padding:30px}
.value-grid .card h3{font-size:19.5px;margin-bottom:11px}
.value-grid .card p{font-size:15.5px;line-height:1.6}
.already{margin-top:20px;background:var(--signal-wash);border:1px solid #E9DCC4;
  border-radius:var(--r);padding:30px 32px}
.already h3{font-size:19.5px;margin-bottom:11px;color:var(--ink)}
.already p{color:var(--ink-soft);font-size:15.5px;line-height:1.6;max-width:80ch}
.already p + p{margin-top:14px}
.already b{color:var(--ink);font-weight:600}

/* sourced pull-stat */
.pull{margin-top:40px;display:flex;gap:26px;align-items:center;flex-wrap:wrap;
  background:var(--card);border:1px solid var(--rule);border-left:3px solid var(--signal);
  border-radius:var(--r);padding:26px 30px}
.pull .big{font-family:'Newsreader',serif;font-size:48px;font-weight:500;
  color:var(--signal);line-height:1;letter-spacing:-.02em;font-variant-numeric:tabular-nums}
.pull .txt{flex:1 1 340px;font-size:16px;color:var(--ink-soft);line-height:1.55}
.pull .src{display:block;margin-top:9px;font-size:12.5px;color:var(--ink-mute)}

/* ---------- offer: the one bold moment ---------- */
#offer{background:var(--deep);color:#EAF0F5}
#offer .offer{background:none;border:none;border-radius:0;padding:0;
  display:grid;grid-template-columns:1.05fr .95fr;gap:52px;align-items:center}
@media(max-width:900px){#offer .offer{grid-template-columns:1fr;gap:34px}}
#offer h2{font-size:clamp(29px,3.7vw,42px);color:#fff}
#offer .kicker{color:#E0A64A;font-weight:600;font-size:13px;margin-bottom:13px}
#offer p.sub{color:#B7C6D3;margin-top:15px;font-size:16.5px}
.deliverables{list-style:none;padding:0;margin:26px 0 0;display:grid;gap:14px}
.deliverables li{display:flex;gap:13px;align-items:flex-start;font-size:15.5px;color:#B7C6D3}
.deliverables li b{color:#fff;font-weight:600}
.deliverables .b{flex:none;width:21px;height:21px;border-radius:5px;display:grid;place-items:center;
  margin-top:2px;background:rgba(224,166,74,.16);border:1px solid rgba(224,166,74,.45);color:#E0A64A}
.offer-card{background:var(--deep-2);border:1px solid rgba(255,255,255,.12);
  border-radius:12px;padding:30px}
.offer-card::before{display:none}
.offer-card .tag{font-size:12.5px;color:#8FA4B6}
.offer-card .title{font-family:'Newsreader',serif;font-size:26px;font-weight:500;
  margin:8px 0 6px;color:#fff;letter-spacing:-.015em;line-height:1.2}
.offer-card .meta{color:#9FB3C4;font-size:14.5px}
.offer-card .meta + .meta{margin-top:8px}
.offer-card .price{margin:14px 0 12px;color:#9FB3C4;font-size:14.5px}
.offer-card .price b{font-family:'Newsreader',serif;font-weight:500;font-size:34px;
  color:#fff;letter-spacing:-.02em;margin-right:7px;font-variant-numeric:tabular-nums}
.offer-card .credit{margin-top:14px;font-size:13.5px;color:#9FB3C4;line-height:1.5}
.guarantee{margin-top:24px;padding:16px;border-radius:8px;background:rgba(224,166,74,.1);
  border:1px solid rgba(224,166,74,.32);font-size:14.5px;color:#CFDCE7;display:flex;gap:12px;align-items:flex-start}
.guarantee svg{flex:none;color:#E0A64A;margin-top:2px}
.guarantee b{color:#fff !important}

/* ---------- process ---------- */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
@media(max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.steps{grid-template-columns:1fr}}
.step{background:none;border:none;border-top:2px solid var(--rule-2);
  border-radius:0;padding:18px 0 0;transition:border-color .25s}
.step:hover{border-top-color:var(--signal)}
.step .num{font-family:'Newsreader',serif;font-size:24px;font-weight:500;
  color:var(--signal);letter-spacing:0;font-variant-numeric:tabular-nums;line-height:1}
.step .ph{font-size:12px;letter-spacing:.01em;color:var(--ink-mute);margin:12px 0 6px}
.step h3{font-size:18px;margin-bottom:9px}
.step p{font-size:14.5px;color:var(--ink-soft);line-height:1.55}

/* ---------- roi ---------- */
.roi{background:var(--card);border:1px solid var(--rule);border-radius:14px;padding:48px;text-align:center}
.roi h2{color:var(--ink)}
.roi .eq{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:16px;margin-top:30px}
.roi .term{background:var(--paper);border:1px solid var(--rule);border-radius:10px;
  padding:20px 26px;min-width:150px}
.roi .term .v{font-family:'Newsreader',serif;font-size:29px;font-weight:500;
  color:var(--deep);font-variant-numeric:tabular-nums;letter-spacing:-.02em}
.roi .term .k{font-size:13px;color:var(--ink-mute);margin-top:4px}
.roi .op{font-family:'Newsreader',serif;font-size:24px;color:var(--ink-mute)}
.roi .result{background:var(--signal-wash);border-color:#E9DCC4}
.roi .result .v{color:var(--signal)}
.roi small{display:block;margin-top:24px;color:var(--ink-mute);font-size:13px}

/* ---------- about ---------- */
.about-bio{max-width:720px}
.about-bio p{color:var(--ink-soft);font-size:17.5px;margin-top:16px}
.creds{display:flex;flex-wrap:wrap;gap:10px;margin-top:26px}
.cred{display:inline-flex;align-items:center;gap:9px;padding:8px 15px;
  border:1px solid var(--rule-2);border-radius:100px;font-size:13.5px;
  color:var(--ink-soft);background:var(--card)}
.cred svg{color:var(--signal);flex:none}
.about-sub{margin:60px 0 24px}

/* ---------- faq ---------- */
.faq{max-width:820px;margin:0 auto;border-top:1px solid var(--rule)}
details{border-bottom:1px solid var(--rule);padding:22px 4px}
summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;
  gap:20px;font-family:'IBM Plex Sans';font-size:18px;font-weight:600;color:var(--ink)}
summary::-webkit-details-marker{display:none}
.plus{flex:none;width:22px;height:22px;position:relative;transition:transform .3s var(--ease)}
.plus::before,.plus::after{content:"";position:absolute;background:var(--signal-ink);
  border-radius:1px;top:50%;left:50%;transform:translate(-50%,-50%)}
.plus::before{width:13px;height:1.8px}
.plus::after{width:1.8px;height:13px;transition:transform .3s var(--ease)}
details[open] .plus{transform:rotate(90deg)}
details[open] .plus::after{transform:translate(-50%,-50%) scaleY(0)}
details p{color:var(--ink-soft);font-size:15.5px;margin-top:13px;line-height:1.6;max-width:70ch}

/* ---------- final cta ---------- */
.final{text-align:center;padding:100px 0}
.final-card{border:1px solid var(--rule);border-radius:16px;padding:64px 40px;
  position:relative;overflow:hidden;background:var(--card)}
.final-card::before{display:none}
.final h2{font-size:clamp(30px,4.4vw,48px);position:relative}
.final p{color:var(--ink-soft);margin:16px auto 32px;max-width:52ch;position:relative;font-size:18px}

/* ---------- footer ---------- */
footer{background:var(--deep);color:#B7C6D3;padding:48px 0;border-top:none}
.foot{display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:16px}
.foot .brand{color:#fff}
.foot .brand span{color:#8FA4B6}
.foot p{color:#8FA4B6;font-size:13.5px}
.foot a{color:#B7C6D3;font-size:13.5px;transition:color .2s}
.foot a:hover{color:#fff}
.foot a{display:inline-flex;align-items:center;min-height:44px}

/* visible to screen readers only */
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;
  clip:rect(0,0,0,0);white-space:nowrap;border:0}

/* ---------- motion: one moment, on the hero only ---------- */
.reveal{opacity:1;transform:none}
/* only hide the hero when JS is running to reveal it again */
.js header .reveal{opacity:0;transform:translateY(16px);
  transition:opacity .6s var(--ease),transform .6s var(--ease)}
.js header .reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .js header .reveal{opacity:1;transform:none;transition:none}}

/* ---------- keyboard focus ---------- */
a:focus-visible,button:focus-visible,summary:focus-visible{
  outline:2px solid var(--signal);outline-offset:3px;border-radius:8px}
#offer a:focus-visible{outline-color:#E0A64A}

section[id],header[id]{scroll-margin-top:90px}

/* ---------- responsive ---------- */
@media(max-width:900px){
  .wrap{padding:0 22px}
  header{padding:58px 0 66px}
  section{padding:70px 0}
  .sec-head{margin-bottom:40px}
  .final{padding:78px 0}
  .final-card{padding:48px 26px}
  .roi{padding:34px 24px}
  .stats{margin-top:50px}
  .about-sub{margin:46px 0 22px}
  .btn{min-height:44px}
  .btn-lg{padding:14px 22px;font-size:15px}
}
@media(max-width:560px){
  .wrap{padding:0 18px}
  header{padding:44px 0 54px}
  section{padding:56px 0}
  h1.hero{font-size:clamp(32px,8.4vw,44px);max-width:100%}
  .lede{font-size:16.5px;margin-top:19px}
  .hero-badge{margin-bottom:22px;font-size:12.5px}
  .hero-cta{margin-top:28px;gap:11px}
  .hero-cta .btn,.final .btn{width:100%;justify-content:center}
  .stats{margin-top:42px}
  .stat{padding:20px 18px}
  .stat .n{font-size:26px}
  .stat .l{font-size:12.5px}
  .sec-head{margin-bottom:32px}
  .sec-head p{font-size:16.5px}
  .card{padding:22px}
  .value-grid{gap:14px}
  .value-grid .card{padding:22px}
  .value-grid .card h3{font-size:18px}
  .already{padding:22px;margin-top:14px}
  .already h3{font-size:18px}
  .pull{padding:22px;gap:14px;margin-top:30px}
  .pull .big{font-size:40px}
  .pull .txt{flex:1 1 100%;font-size:15.5px}
  .grid-4{gap:12px}
  #clients .card{padding:17px 15px}
  #clients .card h3{font-size:15.5px;line-height:1.2}
  #clients .card .ico{width:32px;height:32px;margin-bottom:12px}
  #clients .card .role{font-size:11.5px;margin-top:6px}
  #offer .offer{gap:30px}
  .offer-card{padding:24px 20px}
  .deliverables li{font-size:15px}
  .roi{padding:28px 20px}
  .roi .eq{gap:12px;margin-top:22px}
  .roi .term{width:100%;min-width:0;padding:17px}
  .roi .op{line-height:1;font-size:21px}
  .about-bio p{font-size:16.5px}
  .final-card{padding:40px 22px}
  .final p{font-size:16.5px;margin-bottom:26px}
  details{padding:18px 2px}
  summary{font-size:16.5px;gap:14px}
  details p{font-size:15px}
  .foot{flex-direction:column;text-align:center;gap:16px}
}
@media(max-width:430px){
  .nav-in{gap:10px}
  .nav-cta{padding:10px 15px;font-size:13.5px}
  .nav-cta .arrow{display:none}
  .brand{font-size:19px;gap:9px}
}
@media(max-width:380px){
  .cta-long{display:none}
  .cta-short{display:inline}
  .brand{font-size:17.5px;gap:8px}
  .mark,.mark svg{width:22px;height:22px}
  .nav-right{gap:10px}
}
@media(max-width:359px){.grid-4{grid-template-columns:1fr}}

/* =================================================================
   Added 2026-10-21: "What I do" menu, services block, service pages
   ================================================================= */

/* ---------- "What I do" dropdown (desktop) ---------- */
.nav-dd{position:relative;display:flex;align-items:center;gap:2px}
.dd-toggle{display:inline-grid;place-items:center;width:28px;height:44px;margin-right:-8px;padding:0;
  border:0;border-radius:6px;background:none;color:var(--ink-soft);cursor:pointer}
.dd-toggle:hover{color:var(--ink)}
.dd-toggle svg{transition:transform .2s var(--ease)}
.dd-toggle[aria-expanded="true"] svg{transform:rotate(180deg)}
.dd-menu{display:none;position:absolute;top:calc(100% + 6px);left:-14px;min-width:220px;margin:0;padding:8px;
  list-style:none;background:#fff;border:1px solid var(--rule);border-radius:var(--r);
  box-shadow:0 18px 40px -20px rgba(15,23,30,.35)}
.dd-menu.open{display:block}
.nav-links .dd-menu a{display:block;padding:10px 12px;border-radius:6px}
.nav-links .dd-menu a:hover{background:var(--paper)}
.nav-links a[aria-current="page"]{color:var(--ink);box-shadow:inset 0 -2px 0 var(--signal)}

/* mobile menu: service pages listed under "What I do" */
.mobile-menu a.sub{padding:12px 2px 12px 20px;font-size:15.5px}
.mobile-menu a[aria-current="page"]{color:var(--ink);font-weight:600}


/* ---------- homepage: how we can work together ---------- */
.svc-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:20px}
.card.svc{display:flex;flex-direction:column}
.svc-tag{align-self:flex-start;margin-bottom:14px;padding:3px 10px;border-radius:100px;font-size:12px;font-weight:600;
  color:var(--signal-ink);background:var(--signal-wash);border:1px solid #E9DCC4}
.card .svc-credit{margin-top:12px;font-size:13.5px;color:var(--ink-mute)}
.svc-more{margin-top:auto;padding-top:18px;display:inline-flex;align-items:center;gap:8px;min-height:44px;
  font-size:14.5px;font-weight:600;color:var(--signal-ink)}
.svc-more:hover .arrow{transform:translateX(3px)}
.svc-note{margin-top:22px;font-size:14.5px;color:var(--ink-mute)}

/* ---------- footer: service links row ---------- */
.foot-services{flex-basis:100%;display:flex;gap:4px 22px;flex-wrap:wrap;padding-top:10px;
  border-top:1px solid rgba(255,255,255,.12)}
@media(max-width:560px){.foot-services{justify-content:center}}

/* ---------- service pages ---------- */
.page-hero{padding:72px 0 76px}
.page-hero .eyebrow{display:inline-block;margin-bottom:18px}
@media(max-width:560px){.page-hero{padding:44px 0 54px}}
/* "What it isn't": ruled columns, same look as the homepage problem section */
.ruled .card{background:none;border:none;border-top:2px solid var(--ink);border-radius:0;padding:20px 0 0;box-shadow:none}
.ruled .card:hover{box-shadow:none;border-color:var(--ink)}
.final .next-step{margin:26px auto 0;font-size:15px}
.next-step a{color:var(--signal-ink);font-weight:600}

/* placeholders: visible on purpose so nothing undecided goes live unnoticed */
.todo{background:#FFF4CC;color:#5C4400;outline:1px dashed #B87A16;border-radius:3px;padding:0 4px}
.draft-note{margin:0;padding:10px 0;background:#FFF4CC;color:#5C4400;font-size:13.5px;text-align:center;
  border-bottom:1px solid #E9DCC4}